Sequence 14.00_00_00_00.Still002.jpg

TECH+ART

TECH+ART is an exploration of the intersection between technology and art.

TECH+ART was developed as a tangential series to drive viewers to watch Genius: Picasso on National Geographic Channel. Analytics of Genius season one demonstrated that digital content related to science and technology performed best. To capture this audience, we developed this series to modernize the concept of art and show how artists are using technology in innovative ways.

TECH+ART

National Geographic Channel Digital

Role – Producer, Editor

TECH+ART is an exploration of the intersection between technology and art.

TECH+ART was created as a companion digital series to help drive viewership to Genius: Picasso on National Geographic Channel. Analytics from season one of Genius revealed that science and technology-themed content resonated most with digital audiences. In response, we developed TECH+ART to reframe the concept of art through a modern lens—highlighting how contemporary artists are pushing boundaries with innovative uses of technology.